The Secret Sauce in Competition: Digital News Roundup 9/16/16

E-commerce experts spill the beans about what honestly is and isn’t working for them.
Content is important, but it is also exhaustive right now. One of the most interesting things about this article is the graph they include on other marketing techniques that are on the way up.
The race to finish the world’s first hyperloop is on and it plays like a TV show. This article is masterly written about the two companies that are competing to be first.
There is a bit of sketchiness involved in this article, but it’s interesting to see what you can do once you have a competitors IP address.

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