Facebook changes (that’ll affect you)…and online marketing 4.12.18

Rachel being famous…
Governor Hopper: It is in that spirit that we gather here tonight, to acclaim and wish God’s speed to Senator Jefferson Smith!
[Crowd roars]
Jefferson Smith: Thank you. I-I I-I can’t help feeling that there’s been a big mistake somehow.

What About “The Breakfast Club”?
Erica Albright: Look you are probably going to be a very successful computer person. And you are going to go through life thinking girls don’t like you cause, you’re a nerd. And I want you to know from the bottom of my heart, that that won’t be true. It’ll be because you’re an asshole.

The Luke Walton All-Stars: Surprising and thrilling role players
“I think the mistake we made,” Zuckerberg said, “is viewing our responsibility as just building tools, rather than viewing our whole responsibility as making sure those tools were used for good.”   — actual quote, 2018

Watch: Bald eagle lands on Mariners pitcher James Paxton — really
Senate Minority Leader, Barnes: [Watches as Smith reads a note passed to him from the gallery] Does the gentleman wish to yield?
Jefferson Smith: Yield? Oh, no. I feel fine! The Constitution of the United States!

The rise and demise of the AAirpass, American Airlines’ $250k lifetime ticket
Sean Parker: A million dollars isn’t cool. You know what’s cool? A billion dollars.

Google Confirms that Structured Data Improves Targeting
Marilyn Delpy: Every creation myth needs a devil.

4 Secrets to a Successful Retargeting Campaign
Mark Zuckerberg: First up is Kirkland, they keep everything open and allow indexes on their apache configuration, so a little wget magic is enough to download the entire Kirkland Facebook… Kid stuff!